Discovery
View Engagers
See who engaged with a tracked post, how they scored, and add them to lists.
After adding a post, Obert extracts everyone who engaged — likes, comments, reactions — and scores them against your ICP.
View engagers
- Go to Posts in the left sidebar.
- Click on a post to open its detail page.
- Scroll to the Engagers section.
Each engager shows:
| Column | Description |
|---|---|
| Name | Lead name and headline. |
| Engagement type | Like, comment, or specific reaction (celebrate, love, insightful, etc.). |
| Comment text | If they commented, the comment content. |
| ICP score | How well they match your target criteria. |
| Network distance | 1st, 2nd, or 3rd degree connection. |
Score engagers
If engagers haven't been scored yet, or you've updated your ICP criteria:
- Click Score Engagers on the post detail page.
- Select which list's ICP criteria to use for scoring.
- Scoring runs in the background.
Add engagers to a list
- Select engagers using the checkboxes.
- Click Add to List in the floating action bar.
- Choose the target list.
From there, you can enroll them in campaigns like any other lead.
Filter engagers
Use filters to focus on the most relevant people:
- Engagement type — show only commenters (higher intent than likers).
- ICP score — show only high-scoring matches.
- Network distance — show only 1st or 2nd degree connections (easier to reach).
Tips
- Commenters > likers. People who take the time to comment show stronger intent. Prioritize them.
- Read comment text. Comments reveal what the person cares about — use this context in your outreach.
- Score against the right list. Different lists have different ICP criteria. Score engagers against the list most relevant to the post's topic.