ObertObert
Accounts

Accounts

Track companies, score them against your ICP, import target accounts, and run account-based prospecting.

An account in Obert is a company profile. Accounts are created automatically from your leads' employment data, or imported directly when you're running account-based prospecting. They give you a company-level view of everything — leads, conversations, campaigns, and ICP fit.

How accounts are created

Accounts appear in your database in two ways:

  • Automatically — when a lead is discovered or imported, Obert extracts their company info and creates (or matches) an account. Each lead's employment history links them to one or more accounts.
  • Imported directly — you can import accounts from LinkedIn company URLs, company search, Sales Navigator, or CSV. See Import Accounts.

Each account is enriched with LinkedIn company data: name, industry, staff count, headquarters, logo, website, description, and more.

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